Atlas Dog Coach

A calm coach that learns how your dog learns.

Puppies, rescues and everyday dogs. A 10-minute plan for each day, a quick check-in that spots changes early, and sessions that adapt to your dog's personality, age, health and progress.

On iPhone and Android. Stage 1 is free forever.

How it works

  1. Tell Atlas about your dog. A few taps: age, breed, personality, history, lifestyle. No forms.
  2. Get your dog's fastest win. Atlas picks the first skill this dog will learn quickest, and shows you how with animated demos.
  3. Train in short sessions. Tap what you notice ("panting", "distracted", "loving it"). Atlas changes the next session for you.

Ten minutes a day, for your dog's whole life

Atlas isn't a course you finish in a month. It fits into the day you already have with your dog.

Today plan

One short session or a rest day, one "life moment" inside a walk or a meal, and one enrichment idea that suits your dog.

10-second check-in

Mood, energy, appetite, sleep and medicines given. Atlas spots changes early, like eating less three days running, and suggests a vet check.

Potty planner

For puppies: when the next break is due, one-tap logging, and the hours accidents tend to happen.

Care calendar and care card

Nail trims, baths, ID checks and the dates your vet gives you. A shareable card for sitters, daycare and family.

Programs

Step-by-step plans for calm walks, polite greetings, other dogs, home alone, recall and confidence.

Weekly insights

Care days, success rate, stress signs and potty progress, week by week, with 14 days of history in the Vet Report.

Rest days count. Atlas plans a rest day after five training days in a row, because breaks help learning stick.

Built around the individual dog

Learns your dog

A Learning Fingerprint tracks focus, best rewards, best time of day and more, updated after every set.

Breed is a start, not a verdict

Breed explains only about 9% of behaviour differences between dogs (Science, 2022). Atlas leans on your dog's own answers.

Health-aware

On medication or recovering? Atlas makes sessions shorter and calmer and creates a report for your vet. It never gives medical advice.

First 30 days for rescues

A calm settling-in plan for adopted dogs: decompression, routine, trust.

Puppy socialization

Gentle first experiences with sounds, surfaces, people and handling, at your puppy's pace.

Body-language decoder

Tap what you see and learn what it means and what to do, safest option first.

Special needs

Adapted cues and markers for dogs with low vision, low hearing or mobility limits.

Family mode

Everyone uses the same cue words; kids get safe, supervised jobs.

Reward-first by default. Atlas never uses shock, prong or choke collars or physical punishment, in any training style.

Simple pricing

One private training session costs about $80–$156 in US cities. A whole year of Atlas Plus is $29.99, and many training apps charge $10–14 a month.

Free

$0

  • Dog profile and Learning Fingerprint
  • Stage 1: your dog's fastest win
  • Today plan, daily check-in, potty planner
  • Care calendar (3 reminders) and care card
  • Rescue and puppy tracks, family mode
  • Invite 1 adult to train with you on their own phone
  • Safety: emergency screen, decoder, health lens, Vet Report
Get the app

Atlas Plus monthly

$4.99/month

No trial. Cancel any time.

  • Everything in Plus yearly

Subscriptions renew automatically until you cancel. The yearly trial becomes a paid yearly plan unless you cancel before it ends. Cancel any time from your account page. Founding members keep their price for as long as they stay subscribed. Prices in USD; taxes may apply. Safety features are always free. Private-session prices: Rover city averages, 2026.

For daycares, trainers and shelters

Atlas for Pros is coming: a whole roster of dogs on one phone, daily report cards for owners, shared notes for your team, and First-30-days kits for adopters.

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Get Atlas

Atlas runs in your phone's browser today and installs like an app: open Atlas in Safari (iPhone) or Chrome (Android) and choose "Add to Home Screen". App Store and Google Play versions are coming.

Training as a family? Invite up to 5 adults from Me → Family. Everyone sees the same plan on their own phone.

Questions

Is Atlas a vet?

No. Atlas is a training coach. It never diagnoses, prescribes or gives doses. For health questions, always ask your vet. The emergency screen helps you reach one fast.

Which training methods does Atlas use?

Reward-first by default, with optional Balanced or Calm-leader styles. In every style: no shock, prong or choke collars and no physical punishment. Puppies under 6 months always train Reward-first.

My dog bites or is very fearful. Can Atlas help?

Atlas keeps to calm basics and points you to a qualified behaviour professional and your vet. Some problems need hands-on help.

What happens to my data?

Your dog's training data is kept safe on our servers and on your phone, and shared only with family members you invite. You can export or delete everything from Settings or your account page. Health information and photos need your separate permission. Details in the Privacy notice.

How do I cancel?

Any time, from your account page (web purchases) or your App Store / Google Play subscriptions (app purchases).